Breakfast seminar with the theme of mobile possibilities on the market – Retail2.0 Seminar!
45 marketing directors and client club representatives from companies like Sony, Kicks, Life, Sthlm Kulturförvaltning, Statoil and Arvid Nordqvist just to mention a few gave the seminar 4 out of 5 points.
A quick summary by the moderator Christopher Linell:
Hi!
Thank you all for coming to Globalmouth's and Micromarketing's
breakfast seminar tuesday morning.
I would like to share some reflections now after the seminar, which is
that there are possibilities to work in a better and more efficient way
for all actors, taking advantage of mobile services.
The three main areas that we touched were recruitment, activation and
loyalty management and by using mobile components one can increase the
effectivity and range in all three. This is getting more important not
the least because people in a greater range expect to meet your
trademark in their mobile phone. Time to look over your mobile presence!
Take care!
Christopher
-Emma Cajander Tuesday, May 18, 2010